October 13th 2010
CMJ Music Marathon is one of the world’s most important platforms for the discovery of new music. This year is the 30th anniversary of the festival and it will take place over New York City from October 19-23, 2010.

CMJ Music Marathon is one of the world’s most important platforms for the discovery of new music. This year is the 30th anniversary of the festival and it will take place over New York City from October 19-23, 2010.  Artists from more than 30 international territories are expected to partake in CMJ Music Marathon 2010, from New Zealand to London and everywhere in between.  CMJ Music Marathon is famous for identifying artists  at an early stages artists such as U2, R.E.M., Nirvana, Green Day, Black Eyed Peas, Eminem, Muse, White Stripes, The Killers, Justice, Lady Gaga, and thousands more.

This year 10 bands and solo-artists from New Zealand will be making the journey to showcase at this event.





Coming on like a teenage Joan Jett with a drum machine, all Pulp Fiction bangs and kaleidoscopic baton swinging, Zowie is a whip-smart 22 year old karate-proficient Kiwi with a penchant for percussion. Described by one music critic as “a tiny dynamo of electrifying, positive energy” Zowie has distilled a bubbling mix of vintage synth-pop, shimmering electro, playground chants and rock n’ roll swagger to create a moxy-fuelled sound all of her own.

CMJ showcase: Friday, October 22, 11:00PM - 11:40PM @ Fat Baby

Kids Of 88 are Sam McCarthy and Jordan Arts.  McCarthy rules vocals, programming and “complaining too much.” While partner-in-heartbreaking Arts, plays synths, programming and "not complaining enough.” The twosome describe their music as a "whimful combination of dirt spitting kicks and feathering grit.."

CMJ showcase: Friday, October 22, 11:00PM - 11:45PM @ Trash Bar

Street Chant won the coveted Critic’s Choice Award at this year’s New Zealand Music Awards. Not bad for a band who’ve only recently released their debut LP Means. Street Chant has toured with their spiritual antecedents The 3Ds, were hand-picked to play around Australia with The Dead Weather and make their US debut at CMJ 2010.

CMJ showcase: Saturday, October 23, 07:45PM - 08:15PM @ Living Room

Developing their own twist on modern hip hop, psychedelic and soul Electric Wire Hustle challenges genre boundaries and preconceptions. Signed to the brilliant European tastemaker label BBE, Electric Wire Hustle’s unique “future soul” is attracting serious attention the world over.

CMJ showcase: Tuesday, October 19, 08:55PM - 09:25PM @ Le Poisson Rouge

Lawrence Arabia is the pseudonym of James Milne, born 1981 in Christchurch, New Zealand. James has already established a rich musical resume as a former member of The Brunettes, The Ruby Suns and one time touring member of Okkervil River.   Album Chant Darling is in large part hewn from James’ gradual relocation to London. Recorded over 18 months in a studio in Stockholm, three flats in London, a garden shed in Port Chalmers, a car club in Wellington and a studio in Auckland, Chant Darling is a modern pop masterpiece. Truly, resistance is futile.  The 10 songs provide a wonderful example of classic song-writing combining sugar hits of harmony, sweet melody and lush orchestration that will set you reeling as the witty and sometimes forlorn tales of indolence, longing and romantic misadventure hit home.  Chant Darling is out now on Bella Union.

CMJ showcase: Thursday, October 21, 10:50PM - 11:20PM @ Bowery Electric

From the sequins she adores to her heart quenching tunes, pop songstress Ruby Frost is a sublime talent who looks to the likes of Björk and Kate Bush for inspiration. The petite singer has always written.  Poetry, short stories, anything - since her early teens.  Now 23, armed with a guitar and a penchant for programming her own beats, she uses lyrics to express her winsome yet wizened take on the world. Alternatively, as she puts it: “writing is where I untangle the mess in my mind.” Renowned producer Chris Zane (Passion Pit, The Walkmen, Mumford & Sons) has signed on to produce Frost’s debut album, due for release in 2011.

CMJ showcase: Friday, October 22, 08:00PM - 08:40PM @ Fat Baby

Battle Circus make music that won't satisfy minds that rely on the predictable. Their cacophonic mix of sweeping psychedelia, Eastern-European folk, soaring classical piano and monstrous rock riffs seem to resonate of a different time and place.

CMJ showcase: Saturday, October 23, 09:00PM - 09:30PM @ Arlene's Grocery

1995 are an Auckland based five-piece who formed in early 2007. They have spent the last few years developing their unique brand of dark, alternative pop rock and impressed audiences all over New Zealand. July 09 saw 1995 release their hugely anticipated debut EP, GUILT. Showcasing the band’s dark industrial pop sound over 5 tracks, debut full length is due mid 2011.

CMJ showcase: Friday, October 22, 10:15PM - 10:55PM @ Lit Lounge

While some might consider Family Cactus as spiky a musical proposition as the group’s name suggests, such an obvious interpretation doesn’t even skim the surface of the evocative music made by this rather intriguing New Zealand group.

CMJ showcase: Saturday, October 23, 07:00PM - 07:30PM, Living Room

Cairo Knife Fight are a little hard to pin down. They make music, different kinds of music, and they think it sounds good. They hope you do too!! Live, they are a duo. Vocals, Drums, Bass and Live Looping by the drummer. Guitars and backing vocals by the other one. Hectic.

CMJ showcase: Tuesday, October 19, 07:15PM - 07:45PM @ Bowery Electric
CMJ showcase: Wednesday, October 20, 10:00PM - 11:00PM @ The Shine Harlem


An exciting and eclectic array of musical acts from New Zealand will grace the stage at this year’s CMJ Music Marathon festival in New York City to offer a taste of indie-rock, synth-pop and future soul. The NZ@CMJ Showcase is one of CMJ’s opening night events and is a collaboration between New Zealand music promotion agencies NZ On Air and the NZ Music Commission.

NZ@CMJ 2010


The NZ@CMJ 2010 events takes place at (le) Poisson Rouge on Tuesday, October 19th and features performances from New Zealand artists Zowie, Street Chant, Kids Of 88, Electric Wire Hustle and Lawrence Arabia and Ruby Frost.

The NZ@CMJ showcase event began in 2007.  The inaugural event was dubbed “one of the hottest tickets at CMJ” by UK music bible NME and helped gain traction for the likes of Liam Finn, Cut Off Your Hands and The Brunettes.  The word spread and subsequent shows were crammed too for Bang Bang Eche, The Naked & Famous, Die! Die! Die! and college radio darlings The Ruby Suns.
Vice President of Content at CMJ Network Rev. Moose says, “New Zealand knows how to party with style.  I'm always impressed with the quality of artists represented by this relatively small population from the other side of the globe.  CMJ Music Marathon & Film Festival is proud to be a destination for emerging artists from such a bountiful source.”

WHAT: NZ@CMJ 2010 Showcase 

WHO: 42 Below & Giant Step present performances by Zowie, Street Chant, Kids Of 88, Electric Wire Hustle, Ruby Frost and Lawrence Arabia. Brought to you by NZ On Air and the NZ Music Commission.

WHEN:  Tuesday, October 19th, 2010
5:45PM- Doors Open
6.00PM- Lawrence Arabia
6.35PM- Street Chant
7.10PM- Ruby Frost
7.45PM- Kids Of 88
8.20PM- Zowie     
8.55PM- Electric Wire Hustle

WHERE:  (le) Poisson Rouge
158 Bleecker Street
New York, NY 10012

RSVP: Free with CMJ Badge or RSVP at
Please arrive early, as space is limited.
18+ w/ valid ID




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