MMF Back to Basics Launches in Whangārei | 12th March 2024

  • MMF Back to Basics Launches in Whangārei | 12th March 2024
MMF Back to Basics Launches in Whangārei | 12th March 2024

MMF Back to Basics Launches in Whangārei | 12th March 2024

Music Managers Forum Aotearoa, with support from Recorded Music New Zealand, New Zealand Music Commission and NZ On Air, is proud to announce our Back to Basics seminar is travelling to Whangārei for the first time! The seminar will take place at Distinction Whangārei Hotel, on Tuesday 12 March 2024.

Tuesday 12 March 2024
6.00pm – 7.30pm
Distinction Whangārei Hotel, Hātea Room (9 Riverside Drive, Whangārei)

FREE ENTRY – RSVP essential – email

Aimed at all who are in the early stages of artist management, including self-managed artists, this seminar explores the fundamentals and inner workings of the music industry. Topics will cover planning a release, artist development and the business of music.

Lorraine Barry (manager of Sir Dave Dobbyn, Avantdale Bowling Club, Aaradhna, Aidan Fine, Home Brew, Rizvan) will be joined by Craig Pearce (manager of The Black Seeds, The Phoenix Foundation, Reb Fountain, Moniker). They will present and share their indispensable knowledge, and answer questions from attendees.

Lorraine Barry began working with Sir Dave Dobbyn 19 years ago. Avantdale Bowling Club, Aidan Fine, Home Brew, Rizvan and Aaradhna complete her current roster. She’s a keen mentor for the MMF Aotearoa and sits on the Board of the Music Commission. In her former life at Virgin Records in London she was International Marketing Manager for acts including Ice T, Spice Girls, Massive Attack, Neneh Cherry, Placebo and The Verve before taking on the role of running the International Department.

Craig Pearce is the manager for The Black Seeds, The Phoenix Foundation, Reb Fountain and Moniker. He has represented the above and other acts such as Lord Echo, Lawrence Arabia and Connan Mockasin since 2006; in the process releasing dozens LPs and EPs in all territories across the world. In the live realm he has ticked off everything from Glastonbury to Splendour In The Grass, Roskilde in Denmark and everything in between. He also has an extensive list of international and domestic tours under his belt, which span Europe, the US, Canada, the Pacific, Australia and NZ. On top of being a self-confessed spreadsheet geek, Craig loves nothing more than budgeting, accounting and “finding” royalties.

FREE ENTRY to all (come armed with your questions!). RSVP to is essential to secure your seat.

Check out all things MMF below:

Music Managers Forum Aotearoa is the collective voice for music managers and self-managed artists, both signed and independent. The MMF Aotearoa is an independent, non-profit trade association dedicated to helping grow artist manager businesses through education, networking and advocacy.

The MMF Aotearoa work towards a fairer, honest and more transparent music industry which operates with the highest of integrity in the interests of the artists our members represent. We aim to represent the wide diversity of voices and backgrounds of music managers and their artists.

Recorded Music NZ represents recording artists and right holders in Aotearoa through licensing, advocacy and promotion. Recorded Music collects broadcast and public performance income from music users and distributes it to right holders and recording artists, advocates to government and others on behalf of recording artists and right holders and promotes artists and recorded music through initiatives such as the Aotearoa Music Awards.

Recorded Music NZ also operates The Official NZ Music Charts® and data analysis services and supports the wider music community through collaborations and its music grant programme.

The New Zealand Music Commission Te Reo Reka o Aotearoa is a government funded organisation that promotes music from New Zealand and supports the growth of New Zealand music businesses – both culturally and economically, at home and abroad. The hub of NZ Music Month, the Music Commission also deliver contemporary music programmes in schools, including the Musicians Mentoring in Schools Programme; provides music upskilling tools and resources; and runs the international market development & trade show programme Outward Sound.

NZ On Air Music funding supports the development, recording, and promotion of single songs and multi-song projects. NZ On Air fund projects that reflect Aotearoa and have the potential to reach significant broadcast and online audiences.