Adam Hattaway Releases New Single With Video Game ‘Ain’t No Surprise’ Ahead Of Marlon Williams Produced Album High Horse
Adam Hattaway Releases New Single With Video Game ‘Ain’t No Surprise’ Ahead Of Marlon Williams Produced Album High Horse
October 23rd, 2024
Adam Hattawayhas released single ‘Ain’t No Surprise’ with interactive video game / music video today. With rich layers of strings and nostalgic Sega-like midi keyboards, the track is driven by a surge of acoustic guitars in the style of Jeff Lynne.
Inspired by Hattaway‘s love for kitschy 90’s computer games. A story of someone spending their 20’s in a windowless room glued to their computer. The lyrics reflect the turmoil they have been thrown into since that time, experiencing the wide world and the terrifying experiences they’ve had with love. In keeping with the theme, the music video is a literal video game.
Directed by Finn Johansson, the accompanying video is footage taken from the aforementioned game. A surreal mix of early 90s platforming and cult classic Shadow Of The Colossus. In the game, the player steps into a shrinking robotic sphere in order to cure Adam’s hangover – by swinging with a grappling hook deep into Adam’s body and shooting the spiders that have infested him in his moment of weakness. This is the second game from Finnsoft, Johansson’s video game studio which specialises in ‘Music Video Games’ for musicians worldwide.
Ain’t No Surprise is the third and final single ahead of Adam Hattaway‘s forthcoming album High Horse produced by Marlon Williams – out November 8th via Leather Jacket Records.
Along with todays single, Hattaway and his band The Haunters have announced supports for their upcoming album release tour across Aotearoa and Victoria including Lorina Harding, Arahi, Mads Harrop, Just Janie & Sig Wilder and AC Saunders.
Adam Hattaway & The Haunters Australasian Tour
Nov 07
Oamaru – Grainstore Gallery
w/ Just Janie & Sig Wilder
Nov 08
Ōtepoti – Pearl Diver
w/ Mads Harrop
Nov 09
Ophir – Peace Memorial Hall
w/ Just Janie & Sig Wilder
Nov 16
Melbourne – Northcote Social Club
Supporting Jon Toogood
Nov 22
Melbourne – Merri Creek Tavern
w/ AC Saunders
Nov 30
Ōtautahi – The Loons
w/ Lorina Harding
Dec 06
Tāmaki Makaurau – Whammy Bar
w/ Arahi
Dec 07
Takapau – Sanctuary Sounds Festival
Tickets available here.
Check out all things Adam Hattaway below:
Facebook
Instagram
Photo credit: Loren Kett
Adam Hattaway is a hard man to pin down. Where did he come from? Where is he going? What does he want? Where is he now? He’s out there somewhere. On his way to the next gig. Stopping along the way to pick up some extra lip balm. If nothing else, he is always prepared.
You see, it’s easy to put a label on a can of tomatoes but Adam Hattaway is no can of tomatoes. In a time when everyone is eager to place themselves in comfortable little boxes, Adam Hattaway is out on his own, exposed to the elements.
Some people know what they want, but they are the lucky few. Adam Hattaway is still searching for answers and singing to the ones who still don’t know what it is they are looking for. They are his people. You won’t hear him singing out over the cafe sound system, muddying the conversations of people on their work break.The algorithm doesn’t care for Adam Hattaway and that’s the way it ought to be.
Our friend Adam (and yes, you can think of him as a friend) has a lot of material. An album a year quickly adds up. Especially if that album’s a ‘double.’ But it’s still not enough for Adam Hattaway. And it never will be. When has anything ever been enough for anybody?