Music Commission News

The New Zealand Music Commission | Te Reo Reka o Aotearoa is pleased to announce the results for the Round 4 of Outward Sound 2024.

Outward Sound provides assistance for market development initiatives, encouraging and supporting the entry of New Zealand music and musicians into global markets. New Zealand music industry practitioners (artists, managers etc.) and firms (record companies and associated businesses) can apply for assistance through the programme for a range of international market development activities including:

– Market visits
– In-market representation
– Publicity and promotion
– Marketing materials
– Showcases, trade fairs and other events

The Outward Sound programme is implemented and managed by the New Zealand Music Commission. It is inclusive of music from all genres, styles and niches and applicants may target the international markets that are appropriate to them. Bands, composers, songwriters, producers, and solo artists – at different stages of international market development – are able to access the programme. The foundations of the programme are research, collaboration, network development and information sharing.

For further information, please visit the International section of our website here.

Congratulations to the 26 International Music Market Development Grant recipients this round:

1. Alien Weaponry for a 28 date tour of North America in opening for Kerry King in support of their third album announcement.

2. Avantdale Bowling Club for a 7 date UK and Europe tour.

3. Borderline for 2 debut performances in Australia.

4. YAHYAH for showcasing at SXSW Sydney 2024.

5. Casual Healing for showcasing in and around SXSW Sydney 2024.

6. Crooked Royals for an Australian tour supporting international band Periphery in support of their new single.

7. CYMBOL for an Indian market visit including collaborations, networking and attending the All About Music conference.

8. Fazerdaze for a 14 date North American tour supporting Pond to promote the release of the second Fazerdaze album Soft Power in November 2024.

9. Fenella Stratton (Twice the Hype) for attending the ADE 2024 Conference in Amsterdam followed by a UK market visit, meeting with various music industry including record labels, distributors & festival booking agents.

10. Jenny Mitchell for showcasing at festivals (Your Roots Are Showing in Ireland and AmericanaFest in UK) and playing UK shows in January 2025.

11. Jon Toogood for a 4 date Australia tour in support of new LP, The Last Of The Lonely Gods.

12. Jujulipps for a UK and Europe showcase, promotional and songwriting tour.

13. Kerryn Fields & Matt Joe Gow for showcasing at Americanafest USA in Nashville, September 2024.

14. Louis Baker for a 22 date tour of Europe and UK opening for Fat Freddy’s Drop in support of release of Louis Baker’s EP Medicine.

15. Marlin’s Dreaming for a 3 date tour of Australia in support of release of fourth album HIRL.

16. Mikeyy for Los Angeles networking and writing sessions with label NIGHTMODE RECORDS.

17. Molly Payton for a UK and Europe headline tour, plus a London festival appearance to support the release of independently released debut album YOYOTTA.

18. Nadia Reid for a 15 date full band tour of Europe and UK in support of fourth studio album, Enter Now Brightness.

19. Nauti to perform in Melbourne and showcase at SXSW Sydney 2024.

20. Phoebe Rings for showcasing at SXSW Sydney 2024.

21. ratbag for production assistance, content creation, marketing and in-territory visits to support the release of ratbag’s forthcoming debut album through Universal Music New Zealand.

22. Rei for an international trip showcasing at SXSW Sydney 2024, WOMEX Manchester, Wales Festival, and other headline shows.

23. Rova for a 10 date UK and Europe tour including major support slots and showcasing at ADE in Amsterdam.

24. TREI for a European tour in October 2024.

25. Will Swinton for a 25 date support tour with Babyjake in support of sophomore EP through 10k Projects/Capitol Records.

26. Bulletbelt for a 6 date follow-up tour of Japan in support of their album Burn It Up through Impaler Records.

Round 5, the final round of Outward Sound 2024 is currently open for applications. Applications close 14th October 2024 at 5:00PM (NZST).

For the remaining 2024 deadlines, please visit our website here.

More information on the scheme can be obtained by emailing international@nzmusic.org.nz

Media enquiries should also be directed to international@nzmusic.org.nz Artist photos are available upon request.

Pictured: Jujulipps | Photo credit: Tom Grut